Crezly
How Crezly Works
Crezly operates as a dedicated marketplace connecting businesses and brands with independent content creators for promotional campaigns, video sponsorships, and creative services.
1 Profile Creation & Channel Linking
Independent creators build their professional Crezly profile. To establish authenticity, creators can choose to link their YouTube channel via Google OAuth 2.0 authorization using the read-only scope.
2 Transparent Brand Discovery
Brands discover creators matching their target niches. Crezly presents authorized channel indicators—such as public subscriber count and total video views—directly from YouTube so brands can review real channel metrics.
3 Collaborative Deal Execution
Brands and creators initiate collaborations, agree upon project deliverables and milestones, and execute creative promotional agreements with mutual clarity and transparent performance context.
Crezly is an independent marketplace platform. Crezly is not an employer, talent agency, or recruiter, nor does it perform creative production services on behalf of creators. All creators operate as independent service providers negotiating their own brand collaborations.
Why Crezly Needs YouTube Subscriber Counts and Video Views
Crezly connects brands with independent creators for promotional campaigns, creator collaborations, and agreed creative services. Access to YouTube channel statistics fulfills essential marketplace functions:
A. Creator Discovery
Subscriber counts help brands understand the approximate size of a creator's YouTube audience. Video views help brands understand the cumulative reach of the creator's published content. These metrics provide objective, structured context when brands browse and filter potential creative partners across industries and topics.
B. Campaign Matching
Brands evaluate whether a creator's channel size and published content align with their specific campaign objectives and budget tiers. This allows brands to compare potential collaborators using verified, structured information rather than relying exclusively on unverified self-written profile summaries.
C. Creator Credibility & Transparency
Displaying channel statistics retrieved directly from the YouTube Data API allows creators to present their channel milestones transparently. This eliminates the need for manual screenshot sharing or external third-party claims, building immediate trust between creators and brand marketers.
D. Informed Collaboration Decisions
Subscriber counts and video views serve as contextual indicators, not guarantees of engagement, conversions, sales, or campaign success. Brands are explicitly advised that these metrics indicate historical channel activity and do not independently predict commercial results.
E. Why Authorized Channel Linking Matters
When a creator links their YouTube channel through authorized Google OAuth, Crezly cryptographically verifies that the connecting user is the legitimate owner or authorized manager of the specified channel. This prevents unauthorized users from claiming channels they do not operate and guarantees that the statistics displayed on a creator's profile belong to that creator.
- Distinct Metrics: YouTube subscriber counts are channel audience metrics and are never conflated with Instagram followers or other platform indicators.
- Public Channel Data Only: Crezly requests read-only channel statistics. Crezly does not access private analytics, revenue data, real-time viewer demographics, or unpublished video content.
- No Fabricated Data: Crezly does not generate synthetic engagement rates, proprietary reach scores, or algorithmic earnings estimates.
- Independent Entity: YouTube and Google do not endorse, sponsor, certify, or partner with Crezly. YouTube is a registered trademark of Google LLC.
- No Performance Guarantees: Linking a YouTube channel does not guarantee sponsorship agreements, commercial deals, or financial compensation.
- Transparent Data Sharing: Retrieved public channel metrics (subscriber counts and total view counts) are displayed on the creator's public Crezly marketplace profile with the creator's explicit consent for brand evaluation.
Value for Brands and Creators
Transparent metrics establish a dependable foundation for creative partnerships.
For Brands
- Objective Channel Data: Review verified subscriber counts and cumulative views retrieved directly via Google OAuth authorization.
- Efficient Discovery: Search and evaluate creators based on authentic channel scale and content focus.
- Safe Partnership Evaluation: Channel ownership is confirmed through direct OAuth verification, preventing impersonation.
- Clarity of Expectations: Access contextual channel metrics while understanding that individual campaign outcomes depend on creative execution.
For Creators
- Authentic Profile Showcase: Showcase verified YouTube subscriber and view statistics directly on your marketplace portfolio.
- Complete Connection Control: Link or unlink your YouTube channel at any time directly within your Crezly account settings.
- Strictly Read-Only Access: Crezly never requests permissions to upload, edit, manage, or delete your videos or comments.
- Direct Deal Opportunities: Connect with reputable brands seeking creators with your verified channel profile.
Creator-Controlled Channel Linking & Data Security
Crezly adheres to strict data minimization principles and Google API Services User Data Policy requirements.
| Component | Implementation Details |
|---|---|
| OAuth Scope Requested | https://www.googleapis.com/auth/youtube.readonly (Strictly read-only access to YouTube assets) |
| Data Retrieved | Public channel ID, channel title, subscriber count, total video view count, and total video count |
| Data NOT Accessed | Private video drafts, YouTube Analytics reports, revenue/monetization data, viewer demographics, watch history, or comment moderation |
| Write & Upload Permissions | None. Crezly cannot edit channel metadata, cannot upload videos, and cannot delete videos or comments |
| Data Refresh Mechanism | Periodic automated background sync refreshes cached statistics to guarantee data freshness within 30 days per YouTube Developer Policies |
| In-App Unlink Procedure | Creators can disconnect their YouTube channel at any time in Profile Settings. Unlinking immediately purges stored OAuth tokens and resets channel statistics |
| External Revocation | Creators can also revoke Crezly's permissions at any time via Google Security Settings: Third-Party Apps |
Legal Terms & Privacy Disclosures
We are dedicated to transparent data practices. Please review our full legal documentation:
Privacy Policy
Detailed explanations of the information we collect, how YouTube API Services are utilized, data retention and refresh protocols, security protections, and your rights to disconnect or delete your data.
Terms of Service
Terms governing the use of Crezly, user account responsibilities, marketplace collaboration terms, prohibited conduct, third-party service policies, and limitations of liability.
By using Crezly features that interact with YouTube API Services, users agree to be bound by the YouTube Terms of Service. For additional details on how Google processes user data, please consult the Google Privacy Policy. Users may revoke Crezly's access to their YouTube data at any time via the Google Security Permissions page.